Critical to Success: International Team Members in Property Management

Critical to Success: International Team Members in Property Management

The surge in virtual staffing, or the inclusion of international team members in property management, is revolutionizing how PMCs just like yours operate and ultimately succeed.

With the ability to transcend geographical limitations, international team members (ITMs) present an arsenal of opportunities for growth, efficiency, and cost-effectiveness. In fact, we recently sat down with Pete Neubig of VPM Solutions, a virtual staffing agency for real estate and property management companies, to discuss the awesome power of ITMs. You can check out a replay of that conversation here, or simply read on for key takeaways. 

Now, let’s dive into the world of virtual staffing, outlining its benefits, challenges, strategies for implementation, and the exciting future prospects it holds for the property management industry.

The Rise of International Team Members in Property Management

The concept of virtual staffing is not new but it has gained significant traction in recent years, particularly within the property management sector. Traditionally bound by geographical constraints, the industry is now witnessing a transformative shift, with companies leveraging the global talent pool to scale operations, enhance productivity, and maintain cost efficiency.

At this point, we here at Evernest are fully aboard the ITM train. Starting with basic communication roles and gradually expanding to more complex tasks such as maintenance coordination and leadership positions, our virtual staffing journey showcases the potential of virtual team members to ascend to crucial roles within a company, adding immense value and driving growth.

Today, Evernest employs over 150 international team members. Some of our very top performers are ITMs.

The Benefits of International Team Members in Property Management

International Team Members in Property Management

International team members truly have so much to offer. Here are some of the strategy’s top selling points, all of which we’ve seen firsthand: 

1. Access to a Global Talent Pool: Companies are no longer limited to local talent. This means you can find the ideal candidate with the specific skills needed, anywhere in the world.

2. Operational Efficiency: Virtual staffing allows for round-the-clock operations due to differing time zones, meaning quicker turnaround times and enhanced productivity. Imagine: You assign a task at 5 pm local time. By the time you’re back in the office the next morning, it’s done and waiting for you.

3. Cost Effectiveness: Labor cost differentials between countries offer substantial savings, allowing businesses to allocate resources more effectively towards growth and development.

4. Cultural and Language Expertise: For property management companies operating in diverse markets, having team members fluent in local languages and aware of cultural nuances is invaluable.

Overcoming Challenges with International Team Members

Of course, despite the many benefits, there are some challenges associated with integrating virtual staffing into traditional business models.

Issues such as data security, maintaining company culture across cultural and geographical divides, and ensuring consistent training and performance standards are the most common concerns cited by PMC owners. But none of the above have to stop you in your tracks. 

Strategies like conducting thorough background checks, fostering strong company culture via consistent training and team-building activities, and embracing tools and technologies that enhance communication and project management are all key.

How to Successfully Implement International Team Members

Successful integration of virtual team members requires a nuanced approach, focusing on strategic planning, robust training, and constant communication.

Here are some strategies we’ve found helpful for companies considering virtual staffing:

1. Conduct a Needs Assessment: Identify the tasks and roles that are suitable for virtual staffing, balancing cost-effectiveness with operational needs.

2. Choose the Right Platforms: Leverage platforms like VPM, which specialize in connecting property management companies with qualified candidates.

3. Invest in Training and Onboarding: Develop comprehensive training programs and manuals, ensuring virtual team members understand their roles, responsibilities, and the company's expectations.

4. Embrace Collaboration Tools: Utilize project management software and communication tools to maintain seamless interaction and workflow coordination between in-house and virtual team members.

5. Prioritize Culture and Engagement: Foster a sense of belonging and inclusivity among virtual team members through regular meetings, virtual team-building activities, and a culture of recognizing their contributions.

Embracing the Future with International Team Members

The future is now, and international team members are a big part of it! One trend we’re definitely keeping an eye on? AI.

The potential for artificial intelligence (AI) and automation to complement the efforts of virtual team members presents exciting opportunities for efficiency and innovation. As businesses adapt to this evolving landscape, the focus will probably start to shift toward leveraging technology to augment human talent. This means international team members will be better able to handle complex and creative tasks, further pushing the boundaries of what's possible in property management. So, get ready!

Final Thoughts: The Power of International Team Members in Property Management

Virtual staffing offers PMC owners a flexible, efficient, and cost-effective solution to traditional staffing challenges. By embracing this global talent pool, companies can transcend geographical limitations, gaining access to diverse skills and expertise.

As we look to the future, the integration of technology and virtual staffing is set to redefine the industry, driving innovation, enhancing efficiency, and fostering unprecedented growth. With thoughtful implementation and strategic management, virtual staffing can transform the property management landscape, offering a competitive edge in a rapidly evolving market.

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We know what it’s like to grow a property management business from 30 doors to more than 16,000. The journey was anything but easy, and we learned tons of lessons along the way. Our desire to share that knowledge with you motivated us to start the Evernest Property Management Show podcast, a weekly newsletter, and our monthly webinar series for property managers.

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